About us
Haboodle is a bespoke estate agency for South West London and Surrey, dedicated to helping your property stand out. We focus on the finer details, ensuring every aspect of your sale or rental is handled with care and precision. By combining local expertise with cutting-edge marketing and technology, we deliver a tailored service as unique as your home, making the process seamless and stress-free.
Our story
Hailing from Ireland with a family background in property design and development, Daniel moved to London in 2012 for a Management Internship at Hilton Hotels. Impressed deeply with the power of brand loyalty and exceptional customer service, Daniel left the hospitality sector to pursue his passion for property.
Starting with a small independent agent in Clapham, Daniel later joined the KFH estate agent group. Achieving multiple awards including top estate agent for KFH London and customer service recognition, it was clear that Daniel had found his calling.
After rising through the ranks to become Area Director for the UK’s leading online agent, Daniel identified an opportunity in the market for a new, modern estate agency proposition. One that combines the best people with the greatest technology to deliver an exceptional property experience for people on the move.
Our belief
Haboodle is built to bridge the gap between traditional and online estate agents by combining local expertise with cutting-edge marketing and technology. We deliver exceptional experiences and results.
Many High Street estate agents have failed to move with the times and invest in technology & marketing that gives home-movers a better experience. At the same time, several online agents have great tech and processes, but lack the human support and guidance needed when selling a home.
Haboodle brings an agile design-led bespoke estate agency – a service delivered by the most talented people in your local market, supported and enabled by superb marketing and great tech. It’s a win-win solution, focused on getting the best results for you at whatever stage of your property journey.
Our values
Knowledgeable
We use our experience to make a positive difference to home-owners and home-seekers.
Trustworthy
We are always truthful and put our customers’ priorities first. We strive to build a reputation for trustworthiness.
Premium
We prioritise quality over quantity and offer a first class service at every step of your moving journey.
Modern
We innovate, adapt and never stand still in an agency that is agile and forward thinking.
How much is my property worth?
Free property valuations based on extensive local knowledge and experience.
We're rated 'Excellent' on Trustpilot
We worked with Dan at Haboodle to list our detached bungalow in Purley. Following some positive reviews online and a series of sold signs popping up in the vicinity of our property we decided to give him a call. Have to say the personal approach and clearly knowledgeable and well tenured professionalism purveyed was a breath of fresh air compared to the high street chains. After 3 months of next to nothing with the previous agent, we went on the market with Haboodle and were inundated with activity the very next day, resulting in a perfectly sourced buyer. Dan kept us up to date continuously throughout the process and was extremely helpful in making the all important negotiations an informed decision.
Highly recommended.
Elliott Justice
We're rated 'Excellent' on Trustpilot
Really above and beyond
Dan helped us sell our first house, and was already really helpful in our search for our second house. He’s incredibly knowledgeable about the area and the market and really went above and beyond to help us through ever step. He found our buyers within a week of listing and achieved a price we were all happy with. While our completion was ultimately delayed, this was due to other parties in the chain and Dan remained on the front foot throughout.
Bruno & Charlotte
We're rated 'Excellent' on Trustpilot
I sold my flat with Dan from Haboodle and I wanted to write a review to say thank you for making it so easy. Dan has years of experience and is very knowledgeable when it comes to the property market. Would highly recommend him to anybody wishing to buy or sell a property.
Amy Lambern
We're rated 'Excellent' on Trustpilot
I was strongly recommended to speak with Daniel when I was on the hunt for my first property. Let me tell you, he didn't disappoint. Every step of the way, he provided me with solid and practical advice. He's been an amazing source of support, even when it came to properties that aren't part of his agency. Compared to your average estate agent, he's in a league of his own. I recommend him to everyone I talk to because he truly knows his stuff when it comes to buying property. Trust me, you won't find anyone better than Daniel.
Peter Fahy
We're rated 'Excellent' on Trustpilot
Dan from Haboodle has made the process of buying my dream home so enjoyable whilst reassuring me throughout the process. Although it’s not my first rodeo, as you know, home purchasing can always be daunting. He has recommended great professionals allowing the process to be smooth and prompt. Very responsive & helpful already recommended him to friends & will use again for future investment properties.
Michelle Riley
We're rated 'Excellent' on Trustpilot
I instructed Daniel to sell my home following a number of valuations by local agents. Daniel stood out from the crowd with his local knowledge, experience and clear marketing strategy. I would highly recommend Daniel and wouldn’t hesitate to use him again.